Aligning all the various marketing elements to the brand and their purpose, we curated the brand guidelines for Nala Cape Town, ensuring the brand presence is consistent and carries one unified look and feel.
Nala Africa Photoshoot
We conceptualized all elements pertaining to the “Nala Africa” exclusive range. These were once off bespoke pieces tailor-made to fit the “Eastern African” modern day women.
Nala Autumn-Winter Photoshoot
We conceptualized all elements pertaining to the “Nala Autumn-Winter 2018” range photoshoot. From brainstorming the overall range’s look & feel to the implementation on-site. We ensured their needs were met by keeping the photoshoot requirements and strategy aligned with the range’s journey and story.
Nala Studio Catelogue Photoshoot
We conceptualized all elements pertaining to the “Nala Studio Catalogue” photoshoot. We ensured their strategy was aligned to their newly developed brand corporate identity. We also project managed all elements to the photoshoot – from the creative direction to the photographer, we made this process effortless and seamless.
Social Media Launch Campaign
After conceptualizing a marketing plan for the Nala Cape Town brand, social media was one of their main priorities. We then outlined the main features and benefits to the new and improved Nala website and used this to create a campaign to educate their clients of what’s to come, as well as create a hype for the brand reaching a milestone in their business.
We conceptualised, designed and developed the new and improved Nala Cape Town website. We evaluated their challenges and provided the brand with creative, dynamic and innovative solutions to ensure ease of use and retaining clients to their e-commerce store.
Pop -Up Shop
We assisted the Nala Cape Town team put together a beautiful and elegant